Saturday, May 10, 2008

Penny for your Eyeballs?

Adobe wants your eyeballs. They're chasing the lucrative consumer dominated business model pioneered by Google.

The beta service creates the capability for authors to monetize newsletters, whitepapers, reprints - anything exported to PDF. The idea is that you upload your PDF file, Adobe analyzes the content and connects it to ads (as per Googles AdSense). When the viewing public opens the document in Adobe reader,annoying relevant ads pop up alongside. When the unsuspecting victim viewer clicks through - the author collect a referal fee. It's Googles primary source of cash so why shouldn't Adobe get a piece of the action?

For content producers / creators, even employers with a large workforce is this a future way to subsidize production costs, offset licence fees or even creating new profit sources? If you want to know more sign up for the Beta and start earning today.

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